Welcome to Day 252...
Okay so it's time. Time to get my big girl writing, marketing and e-publishing pants back on and get things moving again.
To get it all done and to get NEVER LET ME GO released, I'm getting back on a hard core schedule. More focused writing. More focused marketing. And to kick things off, I wanted to revisit my Marketing Plan for this year...Over the next few weeks, I'll be blogging about my efforts and those results. Stay tuned.
| 2014-15 Marketing Ideas | |||||
| Goal | To Dos | Target Date | Status/Update | Notes | |
| Sell More Books | Set Up Goodreads Giveaway | S/U for NEVER LET ME GO | |||
| KDP countdown deal | S/U for NEVER LET ME GO | ||||
| Visit Independent Booksellers | Identify Nearby Indies | Guerilla Marketing | |||
| S/U Schedule for Target Visits | |||||
| Mail out postcards to Independent Booksellers | Create post cards | Done | |||
| Identify Mailing List | |||||
| Goal | To Dos | Target Date | Status/Update | Notes | |
| Build the Buzz | Consistent Blogging - Synchronicity | ||||
| Daily Post on 365 days | |||||
| Consistent FB Posting | Postings Wkly Inspirational Post | ||||
| Sales Post | |||||
| Post Linking to Blog | |||||
| Create a Media Kit | Define Elements | ||||
| Create Elements | |||||
| Define Targets to Send to | |||||
| Cable station advertising | Define Pricing | ||||
| Review video options | |||||
| Local radio stations - blogs and books | Identify Producers | ||||
| Send Media Kit | |||||
| Local Newspapers | Contact Editors - story about local author | ||||
| Create videos around books | Apple Video | ||||
| Investigate Music Options | |||||
| Post to You Tube | |||||
| Post to Goodreads | |||||
| Goal | To Dos | Target Date | Status/Update | Notes | |
| Expand the Reach | Expand Profile on Book Blogs | Create Blogger Target List | On-going | ||
| Draft Review Req Email | Done | ||||
| S/U Contact Schedule | |||||
| Send Comp Books to HPI | Script Note | Done | |||
| Build HPI List | On-going | ||||
| Research Top Radio Shows In Top & Local Markets | |||||
| Research Local Market TV & Morning Shows | |||||
| Book Posting in National FB Communities | Write request note/email | ||||
| Write copy for friends/family to post | |||||
| Identify Target Communities | NR, Clarkstown, Warren, Ridgefield, CA, LI, FL | ||||
| Create Speaking Profile | Create speech - The Road to Bliss | Guerilla Marketing | |||
| Speak at luncheons/charity events | |||||
| Speak at book clubs | |||||
| Speak at libraries | |||||
Here's Today's Takeaway Lesson...
"The Successful Warrior, Is The Average Man, With Laser-Like Focus" Bruce Lee
Here's to Being All In,
Maggie
Follow me on Twitter @AuthorMaggie #busywriterslife
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